Nike × Sweatcoin
Sweatcoin, an app with over 200 million installs worldwide, partnered with Nike to create a series of in-app challenges encouraging users to move more and unlock exclusive rewards.
I developed a series of visual assets capturing the energy and ambition of this collaboration — combining Nike’s athletic power, motion, and sense of achievement with Sweatcoin’s futuristic, gamified aesthetic built around movement and digital rewards. The visuals celebrate the joy of everyday activity, transforming walking into a high-energy, cinematic experience.
Nike October 200K Step Challenge
Nike Pegasus Premium Challenge
Nike November 200K Step Challenge
Super Draws